Long-distance swim legend Diana Nyad's 48-hour continuous "Swim for Relief” in New York City’s Herald Square from Oct. 8 – 10, 2013 in support of Hurricane Sandy recovery efforts. The swim will raise funds for AmeriCares, a nonprofit global health and disaster relief organization that delivers medicines, medical supplies and aid to people in need around the world and across the United States. P&G brands such as Duracell, Tide and Secret are underwriting all production costs for the Nyad Swim for Relief, maximizing the funds donated that directly support AmeriCares Sandy-related recovery activities.
A 120-foot long, two lane pool will be installed in Herald Square for the event, allowing New Yorkers to witness Diana’s endurance firsthand and cheer her on as she raises funds for those in need. Celebrities, community leaders, local organizations and everyday New Yorkers are invited to swim alongside Diana. Those in and outside of New York can also participate by directly donating funds, or starting their own fundraising efforts, at www.NyadSwimforRelief.com, in addition to offering words of encouragement through social media by using the #SwimForRelief hash tag. Submitted tweets and posts will be featured onsite at the event and shared with Diana as she swims toward her goal.
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